PilotOptimize· For RGM analysts, category managers

Promo Opportunities

List promo event-week records with opportunity scores and labels so teams can prioritize which events to peel, reallocate, or defend — wired to the canonical grain from ingestion.

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Score-ranked lists

Prioritization speed

Trade analysts sort event-week records by opportunity score instead of manually scanning thousands of promo rows.

Peel candidates surfaced

Margin protection

Underperforming promos are labeled before they consume another quarter of trade budget.

Flows to scenarios

Decision persistence

Mark peel, defend, or reallocate on each record; decisions carry forward into scenario modeling.

Prioritization

Find the promos worth rethinking first

Promo Opportunities lists promo event-week records with scores and labels on the canonical grain from ingestion. RGM analysts filter by banner, week, and mechanic to build a prioritized queue for trade reviews — wired directly to calendar context.

PEW-backed list with product labels
Score-driven sort and filter
Banner, week, and mechanic dimensions
Decision marks: peel, defend, reallocate
Calendar overlay for in-context review

Trade review ready

Build the agenda before the meeting

Export filtered views and walk into retailer conversations with a ranked list of events to discuss. Category managers see which promos destroy margin and which deserve incremental support — backed by governed data, not anecdote.

Filter by fiscal period and region
Product and banner drill-down
Persisted decision marks per record
Links to scenario creation
Stakeholder-ready export paths

Connected analysis

Opportunities sit on governed ingestion output

Every opportunity row traces to steward-confirmed mappings and source files. When ingestion updates, opportunity lists refresh on the same grain — eliminating reconciliation between analyst models and platform data.